Welcome to PIO
  1. The PIO is committed to promote business and commerce within the Santa Monica Pico Blvd Business Improvement area.
  2. The PIO is committed to promote goodwill between the business community and the residential areas immediately adjacent to the Boulevard.

Informational Video:

Contact Info

3019 Pico Blvd #4
Santa Monica, CA 90405


Monthly Board Meeting

The PIO Board of Directors meets the 1st Wednesday of every month at 6:30pm at Virginia Avenue Park. For the meeting agenda, click here.

Our Partners

The Pico Boulevard district in the City of Santa Monica contains a growing number of attractions, businesses, art galleries, one-of-a-kind clothing boutiques, coffee shops, and more. A zone of small clubs, cafés, Trader Joe's, and the critically acclaimed restaurants Upper West, Valentino, and Lares are found along the Eastern sector of the boulevard; while Vidiots, Bowlmor Santa Monica Bowling Lanes, Shutters on the Beach, Casa del Mar and the Viceroy hotels mark Pico's western terminus.

Major landmarks include the Santa Monica Civic Auditorium, McCabe's Guitar Shop, the Morgan-Wixson Theatre, Virginia Avenue Park, Santa Monica College and Santa Monica High School. 


Calling All Pico Merchants!

Buy Local Give Local Week 2015 is a celebration of our businesses who support the community. We need your help to join us in support of SAMO Viking Fund. Great PR and press! BUY LOCAL GIVE LOCAL TODAY (August 31st) is the deadline for merchant participation -- wait no longer!


Wednesday, June 24: BLOCK PARTY ON PICO!


Position Filled: Community Liaison

Last night, the PIO Board of Directors selected Amy Bishop Dunbar as the new Community Liaison. Ms Dunbar will start immediately, working alongside the retiring liaison, Mr. Paul Collins. The PIO will send an email to all the members with Ms Dunbar's contact info. The PIO and Ms Dunbar look forward to serving the Pico community. 


Pico is LOVED!


The results are in! For the full list of "Most Loved" Santa Monica 2015 winners, click here and read the press release.

Pico Blvd “Most Loved” Winners:

Crossfit Reflex (Most Loved Business on Pico Blvd)

Sewing Arts Center (Most Loved Santa Monica Independent Business)

Shutters on the Beach (Most Loved Santa Monica Hotel/Motel for a Staycation)


Pico Blvd “Most Loved” Runners-Up:

Trader Joe’s (Business on Pico Blvd)

Framed Salon (New Business)

Sewing Arts Center (Business on Pico Blvd)



2015 Annual General Meeting & Elections


Wednesday, March 4, 2015 at 7pm

Virginia Avenue Park, Patio Room

The Pico Improvement Organization is a nonprofit mutual benefit corporation.  Its purposes are to promote business and commerce within the Pico Boulevard Business Improvement Area, to determine the use of assessments generated by the Pico Boulevard Assessment Ordinance, and to promote goodwill between the Association members and the residential areas immediately adjacent to Pico Boulevard.